Christina M. Beck, store manager for Starbucks Coffee Company, joined Starbucks in September 1998 as a Barista. Quickly promoted to Shift Supervisor, Beck's first priority was to develop the team around her. This development proved to be quite successful as the team rose to win several awards including the first million dollar store in the Michigan market. In the following year, Beck was promoted once again to Assistant Store Manager. Beck was in this position for over a year where she continued developing partners at various stores through out the district while implementing exciting new programs to inspire growth and teamwork. Soon Beck was promoted to Store Manager in 2002. As Store Manager, she is responsible for all operations within the store. Beck focused on continuing development, teamwork, and introduced active community involvement into the store's goals to stay in alignment with the company mission statement.

With a big a passion for the community Beck has teamed Starbucks with numerous non profit organizations throughout the years. These organizations include Jewish Literacy Foundation, Steppin' Out, United We Walk, West Bloomfield Park & Recreation, City of West Bloomfield, Salvation Army, Detroit Public Schools, West Bloomfield public schools, Redford public Schools, Hosanna Tabor, Walled Lake High School, International Studies Academy, Dearborn Public Schools, St. Mary's University, Michigan Greyhound Rescue, St. Anthony, numerous religious organizations, West Oaks Art Board, Urban Farming, Forgotten Harvest, American Cancer Foundation, Michigan National Guard , St. Vincent DePaul, and National Honor Society, City of Allen Park,& many more.

Beck has been personally recognized for her work within the community several times. These include the Local Heroes Award FY05, 5 Bean stock Bravo Awards, several news articles including a business profile about her career in the local papers, and a nomination for the Community Siren's Award FY04.